Analysis:
- Verbal techniques - Goodman assures her knowledge of the situation to the viewer, providing facts and data, as well as news coverage, of the ongoing protests concerning the Dakota Access Pipeline. She is rather monotone in her delivery and accent, making for a clear yet rather mundane presentation; however, Goodman's tone of delivery does somewhat help differentiate her from other typical newscasters. This is because she does come off as caring about the situation without not becoming too emotionally attached to the situation. She does, of course, bring what you might call a "liberal bias" to the spectrum, but that would be the right view as it is meant to be transparent and objective analysis, not what has become of modern day journalism within the U.S. (i.e. "neutrality bias"). This of course fits the agenda of the broadcast as its target audience is mean't to be aimed at a mostly liberal, progressive demographic, and thus appropriate to the audience.
- Visual techniques - Goodman's dress code is not uncommon among most news broadcasters. Here, broadcasting from North Dakota, she is seen wearing a thick coat, beanie and scarf to help keep her warm from the elements. It is simple yet moderate dress wear intend only to serve as warmth from the cold night in North Dakota. You can almost tell that appearances do not matter for Goodman, as the camera focuses on her upper body via a middle close-up camera angle. This helps maintain a close interaction with the camera yet also makes it so that Goodman is more intimate with her audience, as she takes center stage as a reporter, a guide for news. Her expression is somewhat plain yet has a hint of smile about her; however, she uses little in the terms of body language or physical expression, instead relying on her verbal techniques to get the news across. This tends to work well with the target audience, as Democracy Now! attract a liberal, progressive and millennial demographic that want to get their facts, data and policy substance. They need not express themselves in such an extravagant way. Footage of protests are shown in the clip itself with commentary on the events provided by Goodman herself, as well as an interview taken earlier. This cut-ways help display a visual illustration of the action taken, and gives audiences at home a better understanding of the current event.
- Context - Democracy Now! is a hour long American TV, radio and internet news program hosted by journalists Amy Goodman and Juan Gonzalez. It is described by both fans and critics to be a progressive network, combining news reporting, investigative journalism and political commentary. As stated on their website, Democracy Now Productions, the independent nonprofit organization which produces Democracy Now!, is funded entirely through contributions from listeners, viewers, and foundations and does not accept advertisers, corporate underwriting or government funding. This makes it a sorts of 'of the people, for the people' network. They broadcast on the internet and by nearly 1,400 radio and TV stations worldwide. Studio locations are predominately located within New York City, such as places on Manhattan Island. As for the clip itself, Goodman is reporting on the North Dakota Access Pipeline and the problems it has been causing, with mass protests over the hazards it has caused. Goodman broadcast live from Mandan, North Dakota. The show attracts a very liberal and progressive fan base, which spans across demographics. What the show depends on is having a mostly left-wing audience that agree with their philosophy and reporting, and use it as a source of information. In return, their views keep them on air.
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